On August 31st, well-known automotive blogger "Wu Pei" recently revealed that there are advertising companies planning "small orders exceeding 10000", which were already planned a few months before the press conference. There are two main reasons, one is to make consumers feel that the product is popular, and the other is to make the leader happy. The blogger questioned why they still use "Wolf Comes" even though they know it can only be used three times. The blogger emphasized, "I'm not referring to anyone specifically. Friends, please don't take it to heart. I'm just talking about industry phenomena. It's better for everyone to restrain themselves and avoid the media and users being confused about true and false information
It is reported that the Chengdu Auto Show was recently held, and several car companies released new cars before the show, followed by sales reports of vehicle orders exceeding 10000 units in XX hours. However, objectively speaking, the small order quantity announced by car companies is not very convincing because small orders can be refunded at any time. Many people place small orders in advance just to lock in the pre-sale rights before the new car is launched. If the price of the vehicle differs too much from expectations after the new car is launched, consumers will collectively cancel the subscription. For users, if they really want to know the sales status of a vehicle, they still have to wait for the insurance coverage data after the vehicle is launched.