Shanghai: Up to 5 million yuan, supporting the construction of major metaverse scenes and creating immersive experience spaces

Yuanli Society 22 Oct 2025 18:37

Recently, the Science and Technology Committee of Huangpu District, Shanghai has formulated the "Several Measures for Accelerating the Development of Metaverse Industry Agglomeration in Huangpu District (Draft for Comments)" and is now soliciting public opinions.

The draft proposes 12 measures in terms of technology, scenarios, markets, and ecology.

In terms of scenario applications, the "Draft Opinion" clearly states that creating immersive experience spaces, constructing metaverse demonstration projects, opening up virtual real fusion scenarios, and supporting funds between 300000 yuan and 5 million yuan.

Encourage the combination of XR, multi-dimensional sensory and other technologies to build metaverse innovation experience spaces that are suitable for multiple scenarios such as cultural and tourism venues, commercial complexes, and smart parks, forming a number of benchmark projects with innovative experience paradigms that can be replicated and promoted. After comprehensive evaluation, a maximum support of 5 million yuan will be given.

We will support the construction of major metaverse scenarios and benchmark building in key areas such as financial technology, healthcare, industrial design, cultural tourism, and education and training. For projects with technological innovation and industry demonstration leadership, a maximum support of 2 million yuan will be provided.

Encourage all types of entities to actively open up scene resources and participate in supply and demand docking activities such as "unveiling and leading" in the field of metaverse. For project scene providers who have landed construction or been selected for national or municipal metaverse major application scene construction achievements, a maximum reward of 300000 yuan will be given.

In recent years, the popularity of the concept of "metaverse" has continued to rise, driving a new transformation in the production and consumption patterns of global cultural tourism, commerce, industry, and other fields, and the market size of "metaverse" has also continued to expand. In this context, Shanghai has actively taken action and successively introduced two action plans, "New Metaverse Track" and "Metaverse Technology Research and Development", which have clearly pointed out the direction for the future development of the metaverse industry and laid a solid foundation for the industry to achieve high-quality development.

Among them, Huangpu District actively explores the development of the metaverse industry with its rich scene resources and talent advantages. The district continues to deepen scene demonstrations, focus on improving the efficiency of talent services, and make every effort to build the brand of the metaverse urban area, actively planning and constructing the metaverse industry ecological agglomeration area.

This year, the Huangpu District Government's work report clearly stated that it will combine the preparation of the "1+7+N" investment promotion policy system, conduct in-depth research and formulate special action plans for sub sectors such as metaverse and biomedicine, in order to attract and support market entities to actively participate in industrial ecological construction. By strengthening scene construction, Huangpu District will further promote the integration and development of industries, providing an excellent "testing ground" for the research and application of new technologies and products. At the same time, the district also takes the construction of the metaverse characteristic park as an opportunity to continuously expand the space for innovative development, attract and gather upstream and downstream enterprises in the industrial chain, and effectively promote technological innovation and commercial applications in the metaverse industry.

In the field of cultural tourism, THE BOXX Immersive Digital Art Performance Center has created virtual reality based light and shadow plays, held various immersive digital art exhibitions, and served nearly 20000 audiences. The world's first immersive sound VR experience project, "Searching for Secret Music: Crossing Shanghai 1930," made its debut at the Shanghai Concert Hall. The production team utilized cutting-edge photogrammetric technology to perform high-precision 3D digital reconstruction of the Shanghai Concert Hall architecture, presenting the past and present of the Shanghai Concert Hall building in the form of three-dimensional memory to the audience.

In the medical field, the Luwan Branch of Ruijin Hospital affiliated with Shanghai Jiao Tong University School of Medicine has launched a metaverse intelligent diagnosis and treatment project for thyroid nodule patients. By constructing medical digital humans, twin patients, and comprehensive prognosis models, it achieves consultation and accurate simulation of patient lesions, effectively improving patients' health literacy and medical experience.

In the field of energy conservation and emission reduction, the Shanghai World Expo City Best Practice Zone has established a digital twin park ecological management platform. With the help of digital twin technology, the platform integrates and refines various resource data such as energy, photovoltaics, environment, and fire protection in the park, creating an efficient digital park management system that fully leverages the value of data and helps achieve energy conservation and emission reduction goals.

In terms of industrial chain layout, Huangpu District has comprehensively laid out the upstream and downstream of the metaverse industry, and many potential enterprises have been introduced into the relevant industrial chain links in the district. At the foundational level, companies such as Ant Blockchain, Muxi, and Fengxing Zhiyuan focus on underlying technology software development and network technology; In the middle layer, companies such as Data Jinko and Youli Technology focus on big data processing and algorithm models; At the application layer, enterprises such as Metaverse, Dongcidada, and Opportunity Planet provide solutions and technical services.

In addition, the Central Science and Technology Innovation Zone Metaverse Industry Base has officially opened, building a comprehensive industrial platform that integrates technology research and development, product innovation, industry incubation, and application demonstration.

At the same time, Huangpu District has studied and released a series of talent policies, including the "Implementation Measures for Optimizing and Strengthening Investment Promotion Work to Promote High quality Development of Science and Technology Innovation Industry in Huangpu District (Trial)", "Special Funds for Optimizing and Strengthening Investment Promotion Work to Promote High quality Development of Cultural and Tourism Service Industry in Huangpu District", "Implementation Measures for Introducing and Cultivating 'Mentian Light · Cultural and Tourism Talents' in Huangpu District (Trial)", and "Mentian Light · Huangpu Top Talents Introduction Incentive Measures", aiming to attract more high-quality metaverse entities and outstanding talents to settle in Huangpu and continuously improve the metaverse industry development ecology.

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