Recently, Wei Jianjun, Chairman of Great Wall Motors, was a guest on CCTV Finance's "Dialogue" program, discussing topics such as marketing, internal competition, healthy industrial chain, diversified development, and globalization in the automotive industry. Wei Jianjun stated that there is currently a trend of anti internal competition, with some designs featuring numerous marketing gimmicks that are overly exaggerated. For example, the thing he mentioned is that it cannot be stopped, and the formula for vehicle weight, tire width, and adhesion to the ground is dead.
Wei Jianjun bluntly said, "I told our executives before that anyone who exaggerates excessively at the press conference will be punished and reviewed first. How can we take our hearts seriously, find the gap solidly, and first establish a correct value system? Only then can we walk a more stable and solid path." In addition, Wei Jianjun also stated that cars are large durable goods, different from consumer goods such as mobile phones, computers, and cameras. These things do not bring any danger, but cars are very serious. Issues such as braking, collisions, and fires directly affect users' personal safety.
Especially in recent years, some people have referred to cars as fast-moving consumer goods or 3C digital, which I disagree with. These things can be intelligent, but intelligence cannot solve everything. Your foundation is too weak, your foundation is too poor. What's the use of being intelligent? Great Wall Motors is not against intelligence, but it must have a solid foundation and be fully validated. Without verification and data, this thing is unreliable. ”Wei Jianjun stated.