At the beginning of this year, Qin Linfang, Vice President of Investment at Zhejiang Jingu Co., Ltd. (hereinafter referred to as Jingu), a leading global steel wheel manufacturing enterprise, traveled to multiple locations in Hunan to select a production base, but failed to find suitable land for more than ten government departments. In April, the company entered demand on the "Hunan Province Natural Resources Total Factor Market" platform and the system pushed matching plots. Through platform panoramic imaging and AI analysis, the target plot in Loudi Economic Development Zone has been identified. One week later, both parties signed an intention agreement, and two weeks later, the land parcel was listed. In May, Hunan Rui Innovation Materials Technology Co., Ltd., a subsidiary of Jingu Co., Ltd., successfully delisted, laying the foundation for the landing of the production base.
This is a microcosm of the successful application of Hunan Natural Resources All Factor Market Platform by enterprises to solve business problems.
Realistic 3D technology constructs high-precision 3D models through drone aerial photography and laser scanning, allowing resource elements to leap from traditional flat drawings to three-dimensional reality, completely changing the traditional mode of resource display and promotion, and making resource elements accessible at your fingertips.
In terms of resource display, the Hunan Natural Resources All Factor Market Platform has innovatively launched the "720 Real Scene View" function. Investors can use the platform to investigate the current situation and historical transaction information of the surrounding resources in person, and comprehensively understand the value of the resources. This immersive experience shortens 80% of the time compared to traditional methods, not only improving decision-making efficiency, but also deepening the understanding of resource value. The platform has achieved transparency of resource information, reduced information asymmetry, optimized the market environment, and promoted precision and efficiency in resource allocation through data empowerment.
In terms of resource management, the platform adheres to the principle of "provincial main construction, city and county main use", realizing the sharing of the same base map among provinces, cities, counties, and parks, synchronizing and updating resource data, and ensuring the accuracy and consistency of data. Through intelligent analysis, the platform can provide scientific decision-making basis for governments at all levels and assist in precise policy implementation. At the same time, the province has unified construction and operation, effectively saving platform construction and operation costs, improving the overall efficiency of resource management, and accelerating the efficient allocation of resources.
In terms of resource scenario applications, the platform has developed a smart site selection module, which effectively supports the Hunan Province North Animal Husbandry South Relocation Lake Sheep Breeding Comprehensive Demonstration Park project. More than 90 factors including land, planning, ecology, risk, economy, and construction were comprehensively "examined" the site selection plan, and the site selection work that originally required more than two months was completed in just 14 days. The selected plot is clearly visible in the real 3D scene, providing a quantitative basis for scheme comparison. The final selected Qiyang plot perfectly avoided management red lines such as permanent basic farmland, ecological protection red lines, geological hazard prone areas, water source protection areas, and national public welfare forests. It is about 5 kilometers away from the nearest residential area and about 6 kilometers away from the entrance of the highway, meeting the needs of enterprises for nearby employment and logistics transportation.
Hunan Practice of Deep Integration to Build Factor Market Reform
The all factor market platform revolves around the Hunan practice of building a unified national market, constructing a unified urban digital spatiotemporal base, and achieving deep integration of real-life 3D technology with planning and control, real estate registration, and other fields. It not only improves the efficiency of government management, but also realizes the transformation of real-life 3D applications from simple "scenery viewing" to deep "plot immersion", allowing every inch of land, every building, and every landscape to be accurately mapped into the digital twin world, fully unleashing the potential value of resource elements.
From static display to intelligent interaction. The AI intelligent matching system of Hunan Natural Resources All Factor Market Platform can recommend and adapt resources in seconds according to the needs of enterprises. Jingu Group is able to quickly find matching land parcels by utilizing the platform's resource AI intelligent recommendation function.
- "Online+offline" linkage. We have equipped each resource with an investment specialist online, providing a full process service from consultation to implementation; Offline construction of a flagship store for the all factor market in the Shenzhen Greater Bay Area, and deployment of a professional team to collect resource requirements and answer various questions during the investment promotion process. As of now, the platform has answered more than 1200 inquiries from enterprises.
Efficient collaboration between cities and counties. The platform achieves the free flow and efficient allocation of resource elements throughout the province by establishing a unified data standard and sharing mechanism. Special practices such as Changsha's "Investment Roadshow", Zhuzhou's "One Park, One Special", and Zhangjiajie's "Five Supermarkets" are flourishing.
In the past year of operation, the platform construction has achieved significant results: the cost of enterprise resource search has been reduced by 60%, and the project site selection cycle has been shortened by 76%; The cost of investment promotion in cities and counties has decreased by 80%. Wangcheng District in Changsha has replaced traditional sand tables with 3D videos, saving 3 million yuan annually; The premium rate of land transactions in the province has increased by 15%, and the utilization rate of idle resources has increased by 40%.
